Insights by Karla Otto

Curated by our team of in-house experts and informed by our global brand partners, Karla Otto delivers cultural and creative insights ahead of the curve.

Beauty: The Web3 Opportunity INSIGHTS

Web3 has become the digital buzzword of the early '20s, hailed as the next era of the internet. In our latest report we uncover the opportunities within Web3 and how brands in the beauty sphere can best capitalise on blockchain technologies to reach new generations of consumers and remain ahead of the curve.

Jewellery in The Digital Era INSIGHTS

Jewellery didn't lose its shine throughout the pandemic and is forecast for further growth as brands lean into modernised marketing strategies for a digital era. In a study of High and Fine categories, discover which brands are leading the way, alongside market insights from Karla Otto x Lefty.

Womenswear AW23 Roundup FASHION WEEKS

Chinese KOLs return to Fashion Week, while K-Pop meets its match. Discover the key data, leading brands, and exclusive industry insights from the AW23 season.

Haute Couture SS23 Roundup FASHION WEEKS

Couture has become a content machine, generating just as much EMV as RTW. Karla Otto x Lefty reveals the brands leading the way and the influencers generating hype.

AW23 Menswear RoundupFASHION WEEKS

Menswear used to be ‘the more lowkey’ sibling to the Women’s shows, but the tides are turning, with AW23 the most impactful season to date.

Paris Men's: AW23 RoundupFASHION WEEKS

Returns to the Menswear schedule drive buzz, while TV Stars and K-Icons draw crowds in their thousands. Discover all the trends you need to know from Paris.

Milan Men's: AW23 RoundupFashion Weeks

K-Pop shuts down the city, while the sartorial overshadows street. Milan Menswear see's unprecedented growth for AW23.

Fashion: A Year in Data 2022Influencers

Find out which brands made the biggest impact in 2022 and the influencer trends to know for 2023. Lefty x Karla Otto break down the data.

Beauty & The Evolution of InfluenceInsights

In Beauty, community is king. Uncover how brands should build community and where to strategise social budgets in 2023 and beyond.

S/S23 Fashion Weeks RoundupFashion Weeks

From viral moments to star-studded guest lists, Karla Otto and Lefty reveal the key data and insights from the S/S23 Womenswear season.

The Power of K-PopInfluencers

K-Pop stars are taking over fashion, known for their distinctive style and highly engaged global audiences. Karla Otto x Lefty provides insight and analytics on the past, the present, and the future of the K-pop scene.