What were the moments that defined the marketing landscape in 2023?

Throughout the year, brands strategically embedded themselves in cultural moments and fostered collaborations with cross-industry creatives to broaden their reach.

From the buzziest fashion shows to emerging casting trends and leading influencers to know, here are the top 10 marketing highlights of the year.

Karla Otto and Lefty's Year in Data is a culmination of our collaborative efforts, fusing proprietary data with creative insights to craft a distinctive and analytical narrative that can guide brand marketing into the future.